Sure Valley Ventures to partner with Augmentor programme

Sure Valley Ventures is pleased to announce a partnership with the Augmentor programme; a 12-week acceleration initiative for B2B immersive technology start-ups. Run by Digital Catapult, the programme aims to increase start-ups’ readiness for investment, and accelerate their business growth.

Sure Valley Ventures will be providing support to management at immersive companies which are looking to raise funds and to develop their commercial viability ahead of pitching to investors and others in the industry. The Company’s core focus is on helping entrepreneurs to build breakthrough software businesses and Sure Valley Ventures’ management team has significant experience of actively supporting the growth of technology businesses. They also have a strong network across Europe of leading companies, including European executives, universities, research institutions and start-up Accelerators. The Augmentor programme is thus a great fit for Sure Valley Ventures, as it aims to accelerate the development of immersive solutions and create a stronger immersive ecosystem.

Isabelle O’Keeffe, Principal of Sure Valley Ventures, will also act as an investment mentor to 1-2 start-ups over a period of three months, starting in October 2020. Her expertise lies in identifying and evaluating investment opportunities in areas including AR/VR, IoT and Fintech. She also has experience working across the telco, technology and media sectors, and in 2019, won the ‘Specialist Investor of the Year’ Award at the Women in Finance Awards.

Isabelle O’Keeffe, Principal of Sure Valley Ventures, said: “We are delighted to be partnering with the Augmentor programme this year and providing investment mentorship. This is a great opportunity for us to connect with up-and-coming immersive companies and help accelerate their development. We will be working alongside Digital Catapult and other leading investment and industry experts to support early-stage start-ups and cultivate the talent in the immersive technology space. We are happy to be part of Augmentor’s mission to help technology start-ups weather the storm in the current climate.”

Applications for Augmenter 2020 are now open, and the deadline for start-ups to submit applications is Wednesday 29 July.